A practical approach to employer brand
What is your organisation’s story and how do you tell it? Today’s candidates are inundated with choice. To truly break through the noise, it is important to help them understand who you are and what you have to offer.
At Resource Solutions, we make that choice around where to work that much clearer. We know how to tell your story from the perspective of a candidate. Whether you’re talking to an apprentice, a graduate, an experienced hire or c-suite, we make your story relevant.
The fastest way to great employer communications
A typical EVP project will spend considerable time, and budget, in research, often taking many months to get to any kind of output.
Our sprint methodology is designed to help clients unlock the knowledge already stored in their internal and outsourced teams who deal with client stakeholders and candidates every day.
- We use insight to swiftly develop a prototype EVP
- We craft key messaging that can be put to work quickly and tested live in market
- We evolve your EVP to meet changing needs or market conditions
- We analyse research and feedback from the prototype in market, to feed people and culture workstreams, without lengthy and expensive research and consultancy projects
Benefits of a strong EVP
Our insights provide a useful primer for deeper-dive into culture and people projects and a key tool for socialising EVP with senior stakeholders.
EVP prototype +
Based on our insights, we will develop a prototype to beta test in market, as well as options for tone, look and feel.
EVP + creative tool kit
We develop the tools to make an early, on-the-ground impact to create on-brand and on-message marketing materials, and guides to inform conversations.
We deploy practical training to ensure the EVP is implemented in the right way, and to identify where in the employee lifecycle it could have impact.
Talk to one of our Brand Solutions consultants
Fill out the contact form below and a member of our Brand Solutions team will get in touch.